Plug Studios Case Study

 Plug Studios Case Study

Plug Studios Summary

"Situated conveniently close to the beautiful city centre of Norwich, Plug Studios consists of 7 soundproofed, individually air-conditioned and sound treated practice rooms, all equipped to your own needs. Sessions are 3 hours long and prices and times can be found here. We also offer recording services using our on-site recording suite, Meantime Studios. Equipment hire is available for all sessions as well as for off-site events and gigs."

Business Overview

Plug Studios is a business that makes profits out of renting out their facilities for music tech to people and offer their services to do the best they can within their booked session which are stated as 3 hours long. They offer equipment for music production in Norwich where they also work alongside Meantime Studios. They also work along side Access Creative College where they teach 19 courses for Music, Media, Games and Degree Courses offered in conjunction with Nottingham Trent University covering Music Performance, Audio and Music Technology.

Sales and Marketing

Plug Studios offer facilities and equipment for hire meaning that they get all of their profits from renting out things that is available. They also work with different businesses and work alongside sponsorships from well known brands such as Blackstar and Access Creative College meaning that they are able to work with these brands to either advertise their business or do work for them. They also have a connection to Meantime Recording Studios which they offer as a secondary studio if they are ever in need for anything such as equipment or their facility.

Staff and Management

"Established in 1997, Plug Studios in Norwich's longest running, independently owned rehearsal rooms. Originally opened by Errol Watson and Kim Ives and sited at the old Fish Market in Mountergate, the studios relocated to their current, bigger, purpose-built premises as demand grew. Over the years, Plug, Errol and Kim garnered a solid reputation for supporting the local music scene.

Planning

"We are here o support grass-roots musicians, whether you are just starting out or you're an old veteran. The variety and diversity of musical genres that grace Plug's rooms is fantastic, especially for what it is, after all, a fairly small and isolated rural city; Folk, Metal, Electronica, Rock, Indie, Punk, Ska, Jazz, 50's and 60's, Rap and even a complete Bodhran ensemble (Irish drummers). Whatever your style, however you play, we will do whatever we can to help you along the way:

"We are reaching out to as many local craftsmen, artists and tradesmen as we can to build a support network of small businesses and creators. We want Plug to become a one-stop-shop; a place that can point you to help and services you need."

Conclusion

I will use this case study as inspiration as I will strive to become as successful as this business due to the facilities that we can offer along with the equipment and staff that will be able to help with booked sessions. The main thing I will use as inspiration is the recording studio setup with all their equipment I will strive to expand our investing further on with my businesses life span allowing various different opportunities will different types of genre of music and will be able to produce a quality product that the customer will be happy with and will continuously use our facilities and recommend our work to others that they may work with.